The Macallan 200th Anniversary (2024)
_Creative lead, Final Art AD, concept, direction
Global takeover of different spaces to celebrate The Macallan’s 200th Anniversary
Design and creation of modular exhibition spaces that could evolve throughout the year to celebrate The Macallan’s 200th anniversary, starting in the past with The Heart of The Spirit campaign but then moving into the future with the release of Time:Space.
The visual language of the brand and both campaigns was captured in a space that included the curves of their new branding and distillery as well as the spike shapes of the Time:Space campaign. ESC
The Macallan TIME:SPACE
Juvé & Camps
The Macallan 200th Anniversary
Tales of The Macallan Vol I
Fresh Sound Records
Projecte BiSC
Zonzo · Mr. Cuculain
Fresh Sound Records
The Heart of The Spirit
The Glenrothes 40
A Night On Earth The Journey
